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February 23, 2007, Newsletter Issue #128: Picking the Right Imprinted Promotional Product
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Tip of the Week
It's not a good idea to choose your imprinted promotional product simply by price. Instead, you should choose an item that matches your business and your client's business and goals. For example, if your clients are mainly doctors, it would be a good idea to hand out pens (for writing on patient's charts), and pre-printed prescription pads or note pads.
Choose promotional items that your clients use daily and, when they do, they see your business name and what you do. Think about what your clients need, and meet their needs with your imprinted promotional product!
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