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Coupons may provide an incentive for some but creative promotional products have them beat hands down. Studies have shown that consumers respond better to creative promotional products than they do to coupons. Customers who receive creative promotional products tend to reorder more often, reorder in bigger quantities, and generally stay more loyal to the business who hands out these goodies.
Instead of printing and handing out coupons to your customers, think about creating some unique promotional products for a better and bigger return on your advertising dollar!